News

How to Successfully Navigate a Merger

By
BizAge Interview Team
A dea is struck

Business mergers are a common and often complicated affair, but they can also completely reinvigorate a company. Two companies, in fact. A common strategic move where two existing companies unite to form one new entity, mergers happen for several reasons. Perhaps the smaller entity wishes to expand its market reach. Or maybe the two parties have chosen to come together to consolidate resources for enhanced competitiveness. Whatever the reason, understanding the basics of mergers is essential for stakeholders at all levels. Otherwise, you might be left feeling like you’ve been dealt a bad hand.

Legalities: Ensuring Compliance and Smooth Transition

At the heart of any merger are the legal complexities. In many ways, it’s almost like something between sorting out a wedding and a divorce, only with entities that could be employing thousands of people.

Corporate lawyers play a pivotal role in this process, ensuring that all aspects of the merger comply with relevant laws and regulations. These professionals help address the myriad of technical details, from due diligence and contract negotiations to regulatory approvals and the integration of corporate policies.

Internal Communications: Maintaining a Transparent Dialogue

Mergers naturally mean change and this can be a major source of anxiety for employees. Effective internal communication is crucial in these situations and transparency is key. It’s essential for companies to establish open, two-way communication channels where employees can express their concerns and receive timely updates as and when decisions are made.

This approach helps retain talent and keep morale high during the transition period. If there are layoffs that need to be made, it’s also advisable to be honest about it as any subterfuge will only come back to bite you. The last thing you want to be dealing with when figuring out the new status quo of the business is litigation.

External Communications: Keeping Stakeholders Informed

Transparency is just as important when communicating externally as you want to be able to control the narrative, but you don’t want to be spreading misinformation. This will anger not only the employees but the shareholders too.

Once a merger decision has been finalized, inform customers, suppliers, and other external stakeholders as soon as possible. Clear and honest communication can help manage expectations and maintain trust, ensuring that the company's public image remains positive and that its market relationships are preserved.

Don’t Fight It: Embrace and Adapt to Change

Resistance to change is a common human instinct, but in the context of a merger, it can be counterproductive and make it seem more painful than it needs to be. Accepting that change is inevitable and looking for ways to be part of the solution can make the transition smoother and feel like a necessary step forward rather than an uncomfortable step back.

Written by
BizAge Interview Team
April 23, 2024